Tag Archives | book promotion

Marketing Mix Signpost With Place Price Product And Promotion

The Most Super-Duper, Exhaustive, Comprehensive, and Current Listing of Free and Paid Book Advertising Websites and Ideas

Today’s post is by Ana Spoke, off of her site AnaSpoke.com  on October 8, 2015. Ana gives a pretty decent list of marketing options that she has tried or researched. Full disclosure, as a Freelance Software Engineer I do work for Windwalker Media as a General Manger. ~ * ~ The Most Super-Duper, Exhaustive, Comprehensive, […]

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Amazon Sues Over 1,000 Freelancers For Writing Fake Reviews

This article by Mari Jo Valero originally appeared on the Fox23.com site on 10/18/15. Amazon.com is fighting fake reviewers with a lawsuit against more than 1,000 people. The lawsuit, filed Friday, targets freelancers working for Fiverr, an online website that offers services like video editing and graphic design for cheap. As for the name of the defendants? Well, […]

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Connecting With Book Blogs

This post by Stephanie Barko originally appeared on The San Francisco Book Review on 10/2/15. When Technorati quietly changed their business model earlier this year and quit categorizing and ranking blogs, I began to wonder how to identify the top book blogs going forward. It turns out there are still plenty of ways to determine […]

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The Secret to a Powerful Author Brand

This post by Kristen Lamb originally appeared on her blog on 9/28/15. Last time we talked a little about our author brand and why, these days, our brand is almost as important as the books we write. It is an awesome time to be a writer, but also a scary one. Why can’t it be […]

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Forget The Book, Have You Read This Irresistible Story On Blurbs?

This post by Colin Dwyer originally appeared on NPR on 9/27/15. Whatever the old adage might warn, there is a bit of merit to judging a book by its cover — if only in one respect. Consider the blurb, one of the most pervasive, longest-running — and, at times, controversial — tools in the publishing […]

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RIP Authonomy

This post by Greta van der Rol originally appeared on her site on 8/20/15. Somebody told me on Facebook today that Harper Collins is shutting down its online slushpile, Authonomy, on 30th September 2015. Authonomy. That brought back some memories. Harper Collins started the site in 2007/8 and soon thousands of aspiring hopefuls swelled the […]

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How To Build Your Own Self-Hosted Author Website In Under 30 Minutes

This post by Joanna Penn originally appeared on her The Creative Penn site on 8/13/15. Your website is one of the most important things to get sorted if you’re taking your career as an author seriously. It’s your home on the internet and the hub for your books. It’s how readers, agents, publishers, journalists, bloggers […]

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Opinion: Why Authors Need to Step Away from the Internet

This post by Debbie Young originally appeared on the ALLi blog on 6/29/15. Author and ALLi Advice blog editor Debbie Young makes the case for self-published authors to occasionally turn their backs on the ever-hungry beast that is the world wide web. As indie authors, we sell most of our wares in a marketplace that […]

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Everything You Need to Know to Set Up Your First Twitter Chat

This post by Matt Diederichs originally appeared on the Hootsuite blog in 4/15. You see the hashtags on Twitter every week: #SBizHour, #MediaChat, #CMGRHangout, and on and on. These tags refer to Twitter chats, one of the best examples of community building on Twitter. Using a shared hashtag, users meet at a pre-determined time to […]

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Author Websites, Blogs, and Book Sales Pages

This post by Joel Friedlander originally appeared on his The Book Designer on 5/11/15. Last week Stephanie Chandler invited me to do a presentation for the Nonfiction Writer’s Conference, an online event featuring lots of speakers on topics of interest to self-publishers and nonfiction authors. The topic was “Essentials for Author Websites, Blogs and Book […]

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Facebook Ads: Should Indie Authors Buy Them?

This post by Frances Caballo originally appeared on his The Book Designer on 5/14/14. If you have a Facebook page, have you noticed that fewer of your posts are reaching your fans’ news feeds? You’re not alone. As Facebook moves further in the direction of monetization, and as it adjusts its algorithm, fewer of our […]

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Authors Vs The Marketing Rabbit Hole

This post by Deborah Riley-Magnus originally appeared on SavvyAuthors on 4/21/15. Authors are as innocent as Alice when it comes to marketing, but nowhere near as fearless to take the plunge. What’s really down that rabbit hole? It’s called the MARKETING rabbit hole so it must be dark, terrifying, and worse yet, ineffective. After all, […]

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Social Media Without Draining Your Day

This post by W. Terry Whalin originally appeared on TWJ Magazine. How in the world, have I tweeted more than seventeen thousand times? Yes, that is an accurate accounting of my activity on Twitter. First, I was an early adapter and have been on twitter for seven or eight years. While there are times when […]

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Setting Up A Book Tour

This post by Trish Nicholson originally appeared on The Writer’s ABC Checklist on 4/16/15. A book tour is an excellent way for you to increase the exposure of your book, to meet potential readers, and to make many useful contacts for the future. It can also be fun. Even if you have a publisher, they […]

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