Month: May 2015

Amazon Sues To Block Fake Reviews On Its Site

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This article by Jay Greene originally appeared on The Seattle Times on 4/8/15.

Amazon.com sued three websites it accuses of purveying fake reviews, demanding that they stop the practice.

The suit alleges that the glowing product evaluations they provide deceive consumers and harm the sellers on Amazon’s site who don’t game the system.

The suit, filed Wednesday in King County Superior Court, accuses Jay Gentile of California and websites that operate as buyamazonreviews.com and buyazonreviews.com, among others, of trademark infringement, false advertising and violations of the Anticyber­squatting Consumer Protection Act and the Washington Consumer Protection Act.

“While small in number, these reviews threaten to undermine the trust that customers, and the vast majority of sellers and manufacturers, place in Amazon, thereby tarnishing Amazon’s brand,” according to the suit.

The site buyazonreviews.com, which the suit claims is run by Gentile, didn’t respond to a request for comment. But Mark Collins, the owner of buyamazonreviews.com, denied Amazon’s claims.

 

Read the full article on The Seattle Times.

 

BuzzFeed Books Won’t Kill Literary Criticism — But Book Snobbery Might

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This post by Michelle Dean originally appeared on Flavorwire on 11/8/13.

So here’s the thing: yesterday BuzzFeed Books named its new editor, a sometime friend of mine named Isaac Fitzgerald. I knew Isaac as the Managing Editor of a literary site known as The Rumpus, where I was a weekend editor for several months in 2012. 

Yesterday, he gave the following quote to a media reporting site:

BuzzFeed will do book reviews, Fitzgerald said, but he hasn’t figured out yet what form they’ll take. It won’t do negative reviews: “Why waste breath talking smack about something?” he said. “You see it in so many old media-type places, the scathing takedown rip.” Fitzgerald said people in the online books community “understand that about books, that it is something that people have worked incredibly hard on, and they respect that. The overwhelming online books community is a positive place.”

It’s likely that you, dear readers, have not have been following the latest scintillating round of slapfighting in book critic circles about the “state of criticism.” It’s always a subject of dubious interest to the general population, I think, but let me explain briefly anyway, because the debate is crashing into the perennial concern about the declining popularity of books in our culture, and we all care about books here at Flavorwire, so.

 

Read the full post on Flavorwire.

 

Welcome to the Shark Tank

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This post by Rachelle Gardner originally appeared on Books & Such on 5/5/15.

If you’re a writer trying to wrap your mind around the business end of publishing, I hope you’re watching ABC’s Shark Tank.  The show has nothing to do with publishing. But it has everything to do with understanding exactly what you’re doing when you put your query or proposal in front of an agent, editor or publishing committee. You’re going into the shark tank.

The program features venture capitalists looking for businesses in which to invest. The contestants are entrepreneurs with small businesses needing capital. Each contestant stands before the “sharks,” pitches their business, specifies the amount of money they’re asking for, and what percentage of their business they’re offering for that investment. So a guy might ask for $65,000 in return for a 15% stake in in his business; or $150,000 in return for a 30% portion of the company. The sharks get to decide whether they want to invest in the business, and they’re free to negotiate any way they want.

I love this stuff! I’m constantly noticing all the ways the whole scenario resembles publishing. When you’re trying to take your writing out of the personal realm of art and into the public realm of commerce, you’re just like these entrepreneurs asking for others to invest in them.

You’re asking a publisher to invest in you.

 

Read the full post on Books & Such.

 

Why Hong Kong Is Clamping Down On Creative Writing

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This post by Madeleine Thien originally appeared on The Guardian on 5/18/15.

The decision to close City University’s MFA programme is plainly intended to limit free expression – showing just how vital it is

Last month, City University of Hong Kong abruptly shut down its MFA programme in creative writing. During Occupy Central – the campaign of mass civil disobedience that disrupted Hong Kong universities and brought part of the territory to a standstill for nearly three months last year – a number of our students had published essays in support of the demonstrations.

One of the most prominent was by lawyer Keane Shum, who wrote in Atlantic of his fears for Hong Kong in the face of increasing political interference from China. He said: “I choose words of protest. Others can bet against the march of democracy, but I still go with the better odds. I am a student no longer, but a dreamer, and a Hong Konger, always.”

For many in my generation, the images of class boycotts, calls for face-to-face meetings with senior leaders, and the decision by students to put their bodies in the way of police lines, brought back memories of the Tiananmen demonstrations of 1989. For writers, literature is a carrier of history. In Chinese, the word remembrance, jì yì, is a pun that can be heard two ways, 记忆 (to recall, record) and 技艺 (art). In the aftermath of Occupy Central, a chilling effect has taken root in Hong Kong’s academic institutions, most palpably in the territory’s top institution, Hong Kong University, described two weeks ago by media as “a campus on edge”.

 

Read the full post on The Guardian.

 

Everything You Need to Know to Set Up Your First Twitter Chat

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This post by Matt Diederichs originally appeared on the Hootsuite blog in 4/15.

You see the hashtags on Twitter every week: #SBizHour, #MediaChat, #CMGRHangout, and on and on. These tags refer to Twitter chats, one of the best examples of community building on Twitter. Using a shared hashtag, users meet at a pre-determined time to discuss issues of community relevance. These chats generate tons of conversation, and build deep connections between the people partaking and brands who host.

That kind of engagement has benefits for brands and personal brands alike. A successful Twitter chat community builds advocacy, loyalty, and community with participants. You’ll grow the social following of your accounts, generate valuable discussions and feedback, and show thought leadership with an outspoken audience.

Could you host your own Twitter chat? It’s not as simple as you’d think, but we’ve got your back. Here’s your step-by-step guide:

 

Before Your Chat

As tempting as it is to just jump in, you’ll need to build a plan. We recommend you consider well thought-out answers to the following questions:

Why am I hosting a chat?

 

Read the full post on the Hootsuite blog.

 

Smashwords Introduces New Metadata Option for Box Sets

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This post by Mark Coker originally appeared on the Smashwords blog on 5/11/15.

Smashwords today released an enhanced metadata option for box sets. The new option will pave the way for us to make box sets more discoverable in the Smashwords store, and longer term (and more importantly), it will enable better merchandising at our retailers.

But one step at a time. First we need to collect the metadata, and that’s where you come in.

Smashwords authors and publishers are already well-versed in metadata. Metadata is data about your book. Metadata is comprised of things like book category, book title, author name, book description and price. Metadata makes it easier for readers to discover your book by screaming, “Look here! I’m what you’re looking for!”

Ebook box sets are a relatively new phenomena, and indie authors are leading the charge. Until now, metadata for box sets has been lacking. Most obviously, a box set is treated like an ordinary ebook, when in fact it’s a bundle of books either from a single author or multiple authors. Retailers have shown increased interest in box sets over the last two years, but the process of identifying them is still manual. Retailers who want to promote them, and customers who want to read them, must perform manual searches on the phrase “box set” and hope the author placed the words in their title or book description. That’s kludgey. There should be a special designation for box sets so retailers have the option to create custom virtual shelves to promote them, and so customers can easily find them.
 

Read the full post on the Smashwords blog.

 

S&S Tries Geo-Targeting in New Marketing Outreach

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This post by Calvin Reid originally appeared on Publishers Weekly on 5/13/15.

In the latest effort to enhance book discovery, Simon & Schuster is partnering with mobile content delivery service Foli to offer customers complimentary access to a selection of full-text e-books in airports, museums and hotels around the country. Beginning May 15, David McCullough’s The Wright Brothers will be a feature selection at the National Air & Space Museum and 50 venues around the country. Another 18 titles will be available though a select group of hotels and airport lounges.

The new service relies on Foli’s location-based wireless technology, which allows the the delivery of a single title, or group of titles, to a specific geographic location. In order to access the e-books in the program, customers can download the Foli app to their iOS or Android device and read a full-text version of any of the books.

The availability of the e-books will last for three days while they are being accessed at the targeted venue.

 

Read the full post on Publishers Weekly.

 

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Crowdfunding, A Passion For Print And WB Yeats With Orna Ross

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This post by Joanna Penn originally appeared on her The Creative Penn on 5/10/15.

Crowdfunding is becoming ever more popular with creatives to raise fund for various projects. But when is it a good idea for an author?

In this interview with author, poet and creative coach, Orna Ross, we go into her love of WB Yeats and how this passion has turned into her own print project, as well as tips for other authors considering crowdfunding. Orna is also the founder of the Alliance of Independent Authors, so she is very knowledgeable about the current state of publishing.

 

Watch the video or read the full transcript on The Creative Penn.

 

You Pays Your Money and You Takes Your Chances

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This post by John E. McIntyre originally appeared on The Baltimore Sun on 5/7/15.

Yesterday I tweeted: “ ‘Staunch the flow’? Am staunchly upholding a preference for ‘stanch.’ #amediting”

Dai Hawkins, a regular and thoughtful reader, promptly pointed out that the history in the Oxford English Dictionary shows that the two words have been functionally interchangeable for centuries. He later also cited Merriam-Webster’s Dictionary of English Usage to similar effect.

He was quite right. To insist on limiting staunch as an adjective meaning “steadfast” and stanch as a verb meaning “to stop the flow of” is an arbitrary choice, though the American Heritage Dictionary’s usage note indicates that these are still the most common senses in the United States.

Editing often means making arbitrary choices. A house style merely indicates that when there is more than one acceptable way to capitalize or abbreviate, we arbitrarily pick one to avoid distracting the reader with needless variants. But when we have pairs of words with blurred meanings, as staunch/stanch, the arbitrary choice becomes more difficult.

 

Read the full post on The Baltimore Sun.

 

Author Websites, Blogs, and Book Sales Pages

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This post by Joel Friedlander originally appeared on his The Book Designer on 5/11/15.

Last week Stephanie Chandler invited me to do a presentation for the Nonfiction Writer’s Conference, an online event featuring lots of speakers on topics of interest to self-publishers and nonfiction authors.

The topic was “Essentials for Author Websites, Blogs and Book Sales Pages” and it was designed as a 40 minute teleconference presentation, so no visuals or slides like we would rely on in a webinar or live presentation.

(Stephanie also interviewed me last month for the Nonfiction Writer’s Association blog, and I got pretty personal in the interview. You can read it here: Expert Interview: Joel Friedlander)

For the last several years I’ve been giving talks, keynotes, and presentations to a variety of book industry groups and, to be honest, it’s one of the more enjoyable parts of my own platform building efforts.

But that’s a subject for another day.

Today I wanted to share with you the some of what went into this presentation, because thinking through your online strategy is never a bad idea. Because I use mind mapping to prepare many of my presentations, I’ll use the mind map for this event to illustrate the main points I wanted people to walk away with.

 

Read the full post on The Book Designer.

 

Better Writing Through Tabletop RPGs

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This post by Claire Ryan originally appeared on her Raynfall blog on 5/9/15.

Everyone asks, how can I become a better writer?

The answers are usually something like: read more books in the genre you’re writing, write as much as you can, get feedback from other writers and readers. Yes, you should do all those things, and they will make you a better writer in general. But something that’s often overlooked (perhaps because it’s incredibly nerdy) is tabletop roleplaying.

RPGs like Dungeons and Dragons are amazing tools for focusing the mind on the process of storytelling. By running and playing in an RPG, you’ll develop skills and habits that will make your writing better – or at least easier!

 

Worldbuilding
Being a GM, or gamesmaster*, for an RPG is an interesting experience, and it has a steep learning curve to it. It starts with the setting of the game, which could be D&D, the various White Wolf games, Call of Cthulhu, or oldies like Rolemaster. You’ll get to grips with a setting and run games within it, but eventually, once you’ve got some experience and confidence, you’ll want to make your own setting.

*Publetariat Editor’s note: in the U.S. we call them “Dungeon Masters”

This is where things get crazy – and useful. Worldbuilding for a novel and worldbuilding for an RPG setting are exactly the same thing. You create the setting from the top down, laying out the land, races, magic or technology, and politics at a macro scale before you ever get to cities, groups, and individuals. As a GM, you never need to make the characters – those are your PCs – but you’ll have everything surrounding them locked down and ready to go long before the story ever begins.

 

Read the full post on Raynfall.

 

Never Complain, Never Explain—Craft Tuesday at Write on the River

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This post by Bob Mayer originally appeared on his Write on the River site on 5/5/15.

I think Henry Ford uttered the famous line: Never complain, never explain. This applies in the writing world in several ways.

One thing I do when critiquing material is ask a lot of questions. I tell writers, ‘You don’t have to answer those questions to me’ (in fact I would prefer they don’t), but rather they are to get the writers to think. At my Write on the River workshop, it’s an exchange of ideas and a lot of questions; and a lot of contributing to answers from all participating.

Remember, you don’t get any opportunities to explain your book once it’s on the shelf in a store or downloaded. You also don’t get any opportunities to explain your submission when it’s sitting on an agent’s or editor’s desk. So if they don’t “get it” the first time around, they won’t get it. Get it? All your explanations and defenses mean nothing because you not only won’t get the chance to say them, you shouldn’t get the chance to say them.

I’ve gotten long emails back from writers answering my questions or challenging points I made in critiques and my reaction is that such letters are a waste of paper. If I couldn’t figure it out from the material, it needs to be rewritten. This ties in with my theory about the original idea. If you can’t tell me what your story is about in one, maybe two sentences, and I understand it from that, then you are going to have a hell of a hard time selling it. You don’t get to put those emails in the front of your published book. You must incorporate those answers in the novel itself through rewriting.

 

Read the full post on Write on the River.

 

Be a More Productive Writer While Also Achieving Balance

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This post by Jordan Rosenfeld originally appeared on Jane Friedman’s site on 4/23/15.

Note from Jane Friedman: Today’s guest post is by Jordan Rosenfeld (@JordanRosenfeld) and is an excerpt from A Writer’s Guide to Productivity, published by Writer’s Digest.

Surely you know one or more prolific writers who produce so much material that you wish you could bottle their energy and drink it down later for yourself.

Perhaps you even feel a little envious or resentful of their output: Hey, that could be me if only I didn’t have to [fill in the blank].

It’s easy to believe that a large quantity of writing is a sign of productivity, and thus, if you are not writing reams yourself, you aren’t being productive. But more writing does not necessarily equal better-quality writing, nor does faster writing lead to faster achievement of your goals.

 

The Pros and Cons of Fast Drafting

For at least six years, I, like millions of other slightly crazed, well-intentioned writers, have participated in NaNoWriMo—National Novel Writing Month—in which writers attempt to produce a 50,000-word novel in thirty days while running on caffeine, blind faith, and a spirit of adventure. The part of me that is like an endurance athlete always thinks this sounds like a great idea and enjoys the endorphin rush of writing toward a fast finish. And it is fun at various stages—particularly at the beginning before reality has set in. But you know what the honest truth is? It kills me every year. By the end of November I am the crankiest, most burned-out, and spent writer I know.

 

Read the full post on Jane Friedman’s site.

 

My 4 Golden Rules of Writing

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This post by Nicholas C. Rossis originally appeared on his site on 8/26/14.

I’ve been wanting to write this post for a while now. The main reason is that I keep coming across several writing rules that make little sense to me. Then, I came across a gem of a post by Constance Hale, “When Shakespeare Committed Word Crimes” on TED.

Constance confirmed what I long suspected: when there is tension in a language between what comes naturally and the rules, it’s because someone has tried to shoehorn the language into their idea of conformity.

Does this mean there are no rules? Not at all. It just means that the ones we are taught in workshops and classrooms are not necessarily the ones that matter to actual readers – as opposed to teachers, agents and editors. So, here are my golden rules; the ones no fiction writer should ever break, in my view:

 

Rule #1: Don’t let your writing get in the way of your story.
I know I say this all the time, but it bears repeating. Fragment your sentences. Break the rules. Hemingway is considered the “master of the short sentence,” but when his stories reach a climax, he will suddenly write long sentences—as long as three or four hundred words even. So, throw caution to your wind. Have fun with the language.

 

Read the full post on Nicholas C. Rossis’ site.