Quick Link: How Authors can Utilize Facebook Live

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Want a great tool to boost your social media reach and be able to interact with your fanbase? Alan Parks from Indies’s Unlimited gives a great tutorial on how to use Facebook Live.

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How Authors can Utilise Facebook Live

by Alan Parks

Almost every single Indie author that I know is on Facebook. Most of us spend time trying to sell our books to our friends, and many authors I know still insist on spending time copying and pasting a generic post to 20 or 30 Facebook groups and hoping that it will get them sales. STOP. There is a better way.

Facebook is still the best form of social media to use to sell your books, but you have to be smart. In recent months, Facebook has generously given us the best new tool for reaching and interacting with readers that we have had for years, and I haven’t seen anyone using it. It is called Facebook Live.

As authors, we hear a lot about algorithms. Whether it is Amazon algorithms or Facebook, all we hear is that these algorithms are working to stop people from seeing our posts/books. Facebook Live is different. If you have the Facebook app installed on a smart phone or tablet, you have the ability to use the live video to reach new and, crucially, different readers.

How to ‘Go Live’

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