Toward the end of last year a meme started to develop, asserting that the salad days of self-publishing are over. Only spotty hors d’oeuvres remain. One blogger put it this way:
I’ve been luckier than many Indie writers. I heard the complaints about falling sales, but for a time I hung in there, made more money every month than I had the previous month. But then the other shoe dropped and my royalties, rankings and readership tanked. New readers are not discovering me as they’ve done for years. I can’t ignore reality. Things might pick up, but I doubt it. And I’m not taking any chances.
Ok, some of you already know, but I had my serials in [KU] for 60 days and lost approx 75% of my income. That’s counting borrows and bonuses. My sales dropped like a stone. The number of borrows was higher than sales. They didn’t compliment each other, as expected.
Kristine Kathryn Rusch, one of the more astute observers of the writing biz, wrote that the “gold rush” is over, and that 2014 became “The Year of the Quitter.”