Quick Link: Why Did I Get a ‘No’? – The Do’s and Don’ts of Query Letter Writing

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Today’s offering is from Mark Gottlieb posting at Elizabeth Spann Craig and gives you hints and tips on query letter writing. Enjoy!

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Why Did I Get a ‘No’? – The Do’s and Don’ts of Query Letter Writing

by Mark Gottlieb

As a literary agent in major trade publishing at the Trident Media Group literary agency, I often have to explain the elements of a good query letter to new clients. This article is intended as a description of what goes into a good query letter, for new authors unfamiliar with what literary agents and editors are looking for in a query letter intended the book-publishing world. For a writer who might be currently querying literary agents, or even contemplating that process, this might be interesting reading. Considering the high rejection rate in the book publishing industry for writers trying to become debut authors, this article will hopefully be enlightening for the countless writers who are experiencing rejection due to a poorly-constructed query letter.

A lot of authors dread writing query letters. I know many authors who can write a novel in a matter of months, but who could endlessly spend years toiling over writing a query letter. My advice to authors along the querying process is to really nail the writing of that query letter. A query letter that reads well is usually a good indication to the literary agent that the manuscript will similarly read well, inclining the literary agent to request a manuscript. Often the query letter can go on to become the publisher’s jacket copy, were the publisher to acquire the manuscript via the literary agent.

The Do’s

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Quick Link: Query Letters Part 1: The Pitch

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Query Letters Part 1: The Pitch

Last time I did my best to convince you that the query letter is a skill worth mastering. The heart of the query, your pitch, is useful not just for querying agents but also for the back of your book, pitching to editors, plotting, problem-solving, and even brainstorming. Naturally, the next big question is, “Okay, how do I write one?”

Unfortunately, there’s not a one-size-fits-all answer to that question. Every query pitch is unique, as is every writer’s path to getting out a good one. Unless you have an extremely lucky knack for them, the answer will almost certainly involve lots of study, work, practice, repetition, practice, critique, and did I mention practice?

Nonetheless, there are certain nearly-universal guidelines you can use to get started. Today I’m going to give you my version of these in hopes that they help you with your own pitch writing, but keep in mind that reading and writing many pitches really is the best way to ingrain the pattern into your brain. Aside from going to bookstores and libraries to read the backs of lots of books (what works to make you want to keep reading? why? what doesn’t? why?), there are many wonderful resources for writers such as Query Shark, Agent Query Connect, and Writer’s Digest where you can read real query letters and commentary on them.

And here’s one more important thing to keep in mind with your query: a pitch is not a summary. The goal of a summary is to encapsulate everything that happens in your book. The goal of a pitch is to make someone want to read more of your book. This means intentionally picking and choosing which information to include and which to leave out. Intrigue is a great way to pique interest.

What Goes In Your Pitch