Social media is in the spotlight—or crosshairs, as it may be–in the literary landscape this week. Several articles and author interviews have touched upon both the benefits and the tremendous costs known to an author maintaining their online presence, none of them coming to a firm conclusion about whether it’s better to be Harper Lee or Hanya Yanagihara, Cheryl Strayed or Elena Ferrante when promoting a book. All of the attention being paid to how we market ourselves online has me asking: Does social media pose yet another disadvantage to women writers? Or is it a blessing that gives us easier access to mainstream audiences? Women are particularly vulnerable to the lure of public confession that the internet seems to demand—and they are most likely to be the ones to suffer fallout from it.
After Laura Bennett’s piece in Slate raised the question of whether publication of personal confessions is exploitative, The Guardian interviewed a variety of editors for outlets that often publish gone-viral first person essays. Curiously, all of these editors were themselves women and not all of them agreed on whether women were more likely to write confessionals than men.