This post by Chuck Wendig originally appeared on his terribleminds site on 1/19/15.
So, the other day I said something about how in publishing no real debate exists and hey isn’t it super-nifty that we have lots of options and all options are equal and valid in the eyes of WRITING JESUS and I dunno, I probably said something else but I tend to fade out.
One such comment on that post was the following, by addadinsane:
You think that’s just vanity publishing? There’s no difference between how much work you have to do in marketing whether you’re trad published or self-published. The only authors that get a marketing budget nowadays are the huge sellers. (Even my friend who is A-list doesn’t get one – he’s still not big enough.)
It was funny, I was on a panel a couple of months back with a bunch of traditionally published authors and someone in the audience brought this up, said to me “But don’t you have to do all the marketing yourself?” So I turned to the other five panellists and said “Hey guys, how much marketing do you have to do?” Answers ranged from “Loads” to “All of it”.
And trad publishers take a lot more than 50%. One wonders what for.
I’m all in favour of “no debate” but I think people should be accurately informed about the truth of traditional publishing rather than looking through rose-tinted spectacles. Then they can make an informed decision.
Frankly I don’t know why anyone goes trad published to be honest. The only reason I’ve heard recently is that they want to be a “proper” author. And if that isn’t vanity, I don’t know what is.
And I wanted to respond to it. But I started to write up my response and found it too long for a mere paltry comment, and figured, hey, well, I’ll take up some oxygen at the blog, proper.