In the beginning, there was YouTube. Then, a little later, there was Zoë Sugg, a young woman with a dream. When those two things merged, they formed Zoella, vlogger extraordinaire, lover of all things “Beauty, Fashion, & Life.” Next came fame and fortune and millions of YouTube subscribers and Twitter followers. Finally, last month, Zoella’s new novel arrived. It is titled Girl Online, and now it’s the fastest-selling debut novel of all time.
Last weekend, Sugg’s publisher, Penguin Random House, admitted that the novel was “factually” not written by Sugg. “To be factually accurate you would need to say Zoe Sugg did not write the book Girl Online on her own,” they said. Then, on Twitter, Sugg, admitted that the novel was ghostwritten by committee. And not just a little bit ghostwritten. The entire thing, as it turns out, was ghostwritten, except for the ideas for the characters and the story. Here is Sugg’s “confession”: