This post, by Michelle Davidson Argyle, originally appeared on her The Innocent Flower blog on 8/31/12.
So this morning when I sat up in bed, I pulled a muscle between my shoulder blades. I probably slept wrong, or something, but this has happened to me before. I was literally in pain for four solid weeks. This time, it doesn’t feel as bad, but it’s still painful. I can’t move my head much. Bending over hurts. Even just sitting still hurts. I know from experience that nothing will help except time and rest. But, crap, I have things I have to get done!
Oh, well. Pain or no pain, I’ll be writing today. I’m procrastinating at the moment, however, and just spent the last hour and a half browsing through blog links and reading things that make me feel like a terrible marketer, author, and person. You may be asking why, and I’ll tell you it’s because of noise. Constant noise on what we should be doing and not doing.
Elana Johnson wrote a really great post today about focusing on what you do well and letting yourself work productively because of it. After Elana’s post, I browsed around some other posts. There was one about how to write an effective blog post. There was one on how to use Twitter hashtags better. There was one on how often you should blog. The list goes on and on. Every post was effective and helpful, but after awhile, I started to panic.
I’M NOT DOING ANYTHING RIGHT!!!!!!
And this is why I don’t blog much anymore, why I avoid Twitter like the plague, and why I keep posting pictures on Facebook instead of actual status updates. I get into this spot where I feel like I’m doing everything wrong, people are judging me, or they’re annoyed I’m just trying to sell them something, or they think I’m full of myself, and on and on and on. And honestly, I think it’s because of all the posts out there telling me how to do things the right way. They all end up sounding like noise. If I don’t follow certain rules, my career will crumble before my eyes.
#1 – It’s a tough balance writing and selling a product so intimately tied with who you are.