What Are Books Good For?

This article, by William Germano, originally appeared on The Chronicle of Higher Education site on 9/30/10.

I’ve been wondering lately when books became the enemy. Scholars have always been people of the book, so it seems wrong that the faithful companion has been put on the defensive. Part of the problem is knowing what we mean exactly when we say "book." It’s a slippery term for a format, a technology, a historical construct, and something else as well.

Maybe we need to redefine, or undefine, our terms. I’m struck by the fact that the designation "scholarly book," to name one relevant category, is in itself a back formation, like "acoustic guitar." Books began as works of great seriousness, mapping out the religious and legal dimensions of culture. In a sense, books were always scholarly. Who could produce them but serious people? Who had the linguistic training to decode them?

In the sense of having been around a long time, the book has a long story to tell, one that might be organized around four epochal events, at least in the West. In the beginning was the invention of writing and its appearance on various materials. The second was the development during the first years of the Christian era of the codex—the thing with pages and a cover—first as a supplement and eventually as a replacement for the older technology of the scroll. The third was what we think of as the Gutenberg moment, the European deployment of movable type, in the 15th century. And the fourth is, of course, the digital revolution in the middle of which we find ourselves today.

When we say "book," we hear the name of a physical object, even if we’re thinking outside the codex. The codex bound text in a particular way, organizing words into pages, and as a result literally reframed ideas. The static text image on my desktop is the electronic cousin of late antiquity’s reading invention. When my screen is still, or when I arrange text into two or four pages, like so much visual real estate, I am replicating a medieval codex, unbinding its beautifully illuminated pages. Yet reading digitally is also a scroll-like engagement—the fact that we "scroll down" connects us to a reading practice that dates back several millennia. One of the things that book historians study is the change in, and persistence of, reading technologies over time, and what those historians have demonstrated is that good technologies don’t eradicate earlier good technologies. They overlap with them—or morph, so that the old and the new may persist alongside yet another development. Think Post-its, printed books, PC’s, and iPads, all in the same office cubicle.

The book has a long history, but the concept of the "history of the book" is comparatively new. In the 1950s, two Frenchmen—Lucien Febvre and Henri-Jean Martin—brought out L’apparition du livre, or, in English, The Coming of the Book, a work of scholarship that became one of the signs marking the arrival of a new scholarly discipline. Book history’s objective was analysis of the function of the book in European culture, and since the 1970s, it has continually expanded its scope, emerging as a trading zone among various disciplines, a rare scholarly arena where the work of librarians, archivists, and scholarly publishers can intersect with the work of traditional scholars and theorists, all members of what the economist Fritz Machlup termed the "knowledge industry."

Read the rest of the article on The Chronicle of Higher Education site. 

Journalist, Editor, and Novelist

Hello fellow authors,

I’ve worked in publishing most of my adult life, either as a journalist, editor, or both. I’m now a freelance fiction editor and the author of the Detective Jackson mystery/suspense series. I have three Jackson books available and the fourth coming shortly:
The Sex Club
Secrets to Die For
Thrilled to Death
Passions of the Dead

I started out self-published, was picked up by a small press, and now I’m going back to being indie. I also have two standalone thrillers: The Baby Thief and The Suicide Effect. All my novels are available as e-books for $2.99. Mystery Scene and Spinetingler magazines have given me terrific reviews, and my readership is enthusiastic and growing.
http://ljsellers.com

I also offer reasonable freelance rates to authors who have decided to self-publish and need someone to proofread their manuscript (for typos, missing words, and syntax errors).
http://ljsellers.com/wordpress/editing-services

L.J. Sellers

 

 

 

10 Steps to a Better Story

I edit a lot of fiction, and I see a pattern of common problems in manuscripts from novice writers. The most important involve the bond between story and character. If you want an agent,editor, or reader to get past the first few pages, here are 10 things to keep in mind.

1. Make your main character want something. Desire is the engine that drives both life and narrative. Characters who don’t want anything are rarely interesting.

2. Make your main character do something. Your story can start with a character who is the victim of circumstances, but afterward the character needs to move quickly into action. Readers like characters who take charge.

3. Let your readers know the story’s premise early. If they get to the end of the first chapter and still can’t answer the question—what is the story about?—they might not keep reading.

4. Get conflict into the story early. It doesn’t have to be all-out bickering or deception between characters, but let your readers know things will sticky.

5. Skip the omniscient POV. Let the reader experience as much of the story as possible through the eyes of your main character. This is how readers bond with protagonists. If you shift POVs, at least put in a line break.

6. It’s okay to tell sometimes, instead of show. Not every character reaction has to be described in gut-churning, eyebrow-lifting physical detail. Sometimes it’s okay to simply say, “Jessie panicked.”

7. Introduce characters one at a time with a little background information for each. Too many characters all at once in the first few pages can be overwhelming.

8. Don’t overwrite. Nobody agrees on what constitutes good writing, so trying to make your writing stand out will probably work against you. The best writing doesn’t draw attention to itself; it just gets out of the way of the story.

9. Avoid word repetitions when you can. Read your story out loud. You’re much more likely to hear the repetitions than see them.

10. The components of a novel that readers care about most are, in order: story, characters, theme, setting. If you have to sacrifice something, start at the end of list. Never sacrifice the story for anything else.

Hello and my road to self publishing

First off, I want to say hello to my fellow publetariats. This is a good website and props to everyone who makes it happen.

In brief, my name is David Perez, and I’m a writer/editor/journalist and actor from New York. I now live in Taos, New Mexico with my wife Veronica Golos, whose second book of poetry, Vocabulary of Silence (Red Hen Press), is due out in Feb. 2011.

You can check out my profile, as well as my website (click here) for more information on my work. What I’d like to briefly share is my road to self-publishing. I recently completed my memoir, Wow! about growing up in the South Bronx in the 1960’s. I was fortunate to have some accomplished authors read my manuscript and provide solid critique. All I need to polish it off is getting it copyedited and proofed, and then finding a good book designer. My brother George, a famous comic book artist, is going to design and illustrate the front and back cover and will also sketch some chapter headings.

I decided early on not to go the agent route, as there a re plenty of good presses that accept queries, samples and even whole manuscripts without requiring an agent. One small press quickly agreed to publish my book (they read it in less than two weeks and sent me a contract!) and another noted midsized publisher also expressed interest. But after doing extensive and sometimes exhausting research on the state of publishing, coupled with the fact that I have to do 90 percent of the marketing anyway, I decided to publish it myself. Among other factors, I wanted full control of the artwork, book design, price, and the schedule of publication – not to mention the higher royalties. My aim is for Wow! to come out early next year.

Soon after my decision, a good friend of mine involved in the film business decided to expand into publishing and wants Wow! to launch the new 11B Press, which is still in business formation but should be up and running in the next few weeks. I received excellent royalty terms and retain control over content, pricing and timeline, with the added bonus of my friend’s many networking contacts.

With all these things in my favor, it made perfect sense to me to go the self-publishing route. I’ll continue to do research into marketing and distribution, as well as navigating the bewildering and often intimidating world of social networking and media. Sites like this one, with its invaluable readers’ comments, have been very helpful. It’s inspiring how so many folks take the time to share their experiences, often in great detail. Gracias!

The main decision I have to make with Wow! is whether to print through Lightning Source or Createspace, both of which have strong advocates. I’m leaning toward LSI because of problems some writers (probably a minority) reported with their covers being warped, or the glue binding coming undone. These reports were actually on a discussion forum within Createspace itself, which I found interesting and refreshing for its honesty. To be sure, there are plenty of writers who’ve had great experience with Createspeace, and their website, pricing martrix and forums are clear and friendly. Still, all signs point to LSI being the best, taking into account, of course, that you need to be a “publisher” who can meet their extensive requirements. But the payoff seems worth it, in my opinion.

Assuming I go with LSI, I’m unclear how to proceed with individuals who want to order the book. I know folks can always ask for it at a bookstore, or order it through Amazon. But I think I’ll make the most money, if 11B Press orders quantities in bulk and then ships the books themselves. This would mean. I think, opening a Paypal account with Shopping Cart options – or something similar What my friend and I are unsure about is: do we want to become a shipping warehouse, or is it better to just let Amazon be the store of choice?

However I proceed, it’s been an exciting journey getting this far. I’ll keep everyone posted.

 

 

Ebooks Don’t Cannibalize Print, People Do

This post, by Evan Schnittman, originally appeared on his Black Plastic Glasses site on 9/27/10.

Last week in The Bookseller, Philip Jones covered a seminar in the UK by Enders Analysis that presented data done as a part of a Nielsen BookScan report.  The article led with the following statement.

“The growth in e-book sales in genres such as romance and science-fiction is leading to a cannibalisation in sales of printed books, according to Nielsen BookScan data.”

This led to the inevitable debate on the Read2.0 listserv (also known as the Brantley List for the devoted followers of Mike Shatzkin). While there was little illumination in the ensuing voluminous discussion, there was an overall consensus that ebooks were indeed cannibalizing print books.

While I see the logic behind this understanding – I posit a slightly more nuanced definition of what is happening: Ebooks aren’t cannibalizing print books — consumers with ebook reading devices are, as a rule, no longer buying print books. Subtle? Yes, but from a commercial publishing point of view this is a crucial difference between seeing a direct correlation between ebooks and print books and understanding what happens to a customer when they make the switch to reading devices.

To wit, last week, on the very same listserv, there was discussion about a new book about the trade publishing industry entitled Merchants of Culture by Cambridge University professor and co-owner of Polity Press, John Thompson.  Unfortunately for John, the conversation quickly turned into a series of screed-like complaints about the lack of an ebook version. To most this was especially irritating as John had written and published a seminal work on ebook publishing called Books in the Digital Age.

I happened to see John the same day and I asked him why he didn’t have an ebook. He explained that this was not a strategic decision not to have an ebook — he is entirely happy to have it available in this format — but one driven solely by channel issues that are currently being negotiated and will soon be resolved.  I urged John to solve this ASAP because he was losing buyers every day the ebook wasn’t available. This is the real ebook tipping point evidence — lost customers due to the lack of an ebook.

 

Read the rest of the post on Evan Schnittman‘s Black Plastic Glasses.

Publishers’ Agency Model Punishes Mid-List Authors

This editorial, by Authorlink.com Editor in Chief Doris Booth, originally appeared on the Authorlink site in October 2010.

Many authors who received their royalty checks from major publishers this summer received an unwelcome shock. In a number of cases–especially among back-list authors– royalty incomes have been slashed in half as the result of the so-called new “agency model” which lets major publishers set the retail price of their books.

The new scheme was touted to authors and their agents as one that would earn them just about as much royalty at 25% of the publishers net income (agency model) as they did under the old retail model—generally 8- to12% of a book’s retail price. The new royalty rate almost sounded like a pay raise. But it hasn’t turned out that way for some.

True, the difference between 12% of the gross or 25% of the net on average amounts to a few cents per copy. Not a big deal unless the author is selling millions of copies. Where the real pain lies for the beleaguered writer is in publishers’ new retail pricing structures.

Under the old pricing system, publishers “sold” their titles to booksellers such as Amazon at a discount of 45-55% , and the reseller set any sale price it desired. But early this year, Amazon scared the bejeezus out of publishers when it started buying publishers’ e-books for its Kindle reading device for about $13 and then selling them at a loss for $9.99. Publishers feared that Amazon and other e-book retailers would drive the price point down to around $9.99 for just about every title—including high-dollar bestsellers. So publishers devised the new “agency model” that allows them to set their own retail prices and pay resellers like Amazon and Apple a flat commission of about 30% on the sale.

The squabble over who gets to set the price escalated when Amazon pulled an across-the-board “black out” on titles from publishers who didn’t agree with their heavy discounts, prohibiting the sale of their books in a venue that commands about 80% of the e-book market.

Panic set in.

Read the rest of the editorial on Authorlink.

Pip: A Very Special Little Caterpillar

Today’s blog is about the world-wide introduction of Pip: a Very Special Caterpillar. Pip’s creator, my very good friend for many years, Becky Macri, along with (people) illustrator Bonita Feeney, have created Pip, the youngest of six caterpillars, that faces some very big issues and challenges. This tender story of the enduring love between parent and child is sure to become a classic.

Becky is officially an author/ illustrator with the publication of Pip: A Very Special Caterpillar you can discover her books and some of her art on her website www.rebeccamacribooks.com
Becky, the Mother of two very special boys, has been married to my 20+ year friend Steve. Collectively they are a great family, the makeup of which has enabled the naturally-talented Becky to exercise her natural creativity to the fullest.    In the interest of clarity, Becky created all of the illustrations in acrylics – less the people. These were created by Realism Artist Bonita Feeney, a 30+ year talent whose work you can see on her website: http://bonitafeeney.blogspot.com/
With playful illustrations and a message that reaches deep into the hearts of every reader, Pip is sure to make you smile and tug at your heartstrings! Pip’s story weaves its way lovingly through the issues of children with special needs, the death of a parent, and the vastness of a mother’s love.
Pip is not a children’s story of colors and numbers, it is a story of character, values and how Love shapes the world around us. It is sure to become a family classic, reaffirming the power of love, hope and perseverance in the hearts of all who read it.   Join Pip and his friends on a stroll through the flower garden that has been set before you. Pip is about to show you what it means to truly fly. Let the mending of saddened hearts begin.
Buy the book at Becky’s interesting website by clicking the link below.
May God bless you all!
Cliff