E-Book Formats

I will be publishing my cold war espionage memior, ROOFMAN: Nail-Banger, Librarian & Spy, as an ebook. It contains graphics and mp3 files.

I am confused as to what formats to use. Is Adobe Acrobat readable across all devices? I don’t much like the idea of submitting my book to the Amazon store where they will format it to be readable on the Kindle, because they will take 65% of the list price ($7.95), plus they’ll have a emailing list of all my buyers.

Can anyone help me, please?

Thank you,

John Pansini