Make A Good Impression With A Custom Twitter Background

This post, from Hugh Briss, originally appeared as a guest post on the Twitip site on 11/12/08.

A Custom Twitter Background can make a real impression and enhance your brand – but how do you make one? In this guest post post Hugh Briss from Twitter Image (a service that offers custom Twitter backgrounds) shares some tips on how to make your own.

I know what they say about making assumptions but I’m going to make one now and assume that most of you already understand the potential of Twitter, especially for those of us with something to promote. If you aren’t yet convinced that Twitter is going to do for the Internet what sliced bread did for the sandwich, I encourage you to spend more time reading Twitip. My job today is not to evangelize Twitter — which I love to do — but to talk about how to create cool Twitter backgrounds and show you how valuable the proper use of that space can be.

Generic is Only Good for Prescriptions

In addition to the generic Twitter background, Twitter currently offers 12 stock backgrounds along with pleasing preset colors for the elements on the page. You can also modify the colors of the overall background, text, links, sidebar background and the sidebar border. The first thing any Twit (easier to say that Twitterer) should do is change the generic background, unless you don’t like standing out from the crowd, in which case you can stop reading now.

Switching backgrounds and changing the color palette of your Twitter page is easy to do. Simply select "Settings" in the top row of links on your Twitter page, click on the "Design" tab and then either select a "theme" or click on "Change background image" or "Change design colors" and get creative. Don’t worry about goofing anything up. Any changes you make will not be visible to anyone but you until you click "save".

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Themes are Good but Why Stop There?

Now I know that some of you will be perfectly happy with one of the themes Twitter has provided for you but there are still going to be thousands of Twits with the same background as you. It’s like going out in public wearing the same exact clothes as a bunch of other people — which is only cool if you’re going to a football game or a funeral.

With the holiday season fast approaching, this would be a good time to start looking for a nice Christmas-themed background, or Hannukah, Kwanzaa or whatever holiday you celebrate.

The best way to make sure that your Twitter page doesn’t look like anyone else’s is to upload your own background image. Those of you with the necessary skills might want to use Photoshop or a similar program to create your own from scratch. If that’s not a possibility, then there are other options. You can simply upload a photograph you’ve taken, for example. Another option is to find an image that will tile (repeat) in an appealing way. Search Google for "tile background" and you’ll find thousands of places to get them.

Colour Lovers is an excellent place to start if you want to make your own tiling background patterns. They also offer palettes that will help you pick colors that go well together so your Twitter page doesn’t look like you picked the colors with your eyes closed or let your 3-year old do it for you.

Twitter Patterns is another great place to find patterns for your tiled background.

Here are some pattern generators that are a lot of fun to play around with:

Read the rest of the post, which includes much more information and links to some excellent free Twitter resources, on Twitip.

Preparing For A Book Sale

Friday the 18th Civil War Days begins in Belle Plaine, Iowa. I’m going to sell my books in the park on the fringes of North versus south battles. So am I ready?

I’ve watched the weather forecasts. Looks like perfect days for having a table full of books outside. To help the customers visually see what kind of books I write, I made place cards that states the genre to place by each pile of books. It would be a good thing if the wind wasn’t too strong, or I will spend time chasing those place cards down. Also, the bookmarkers I printed that list my inventory and address for future reference.

I’ve been doing a mental list in my head this morning. It has taken a lot of preparation for this three day event. I’ve got an aluminum folding table left over from my craft sale days. (Those craft sales are where I learned some salesmanship.) An Indian blanket for a table cover, doesn’t go along with the Civil War but in that century. Dressing in a pioneer dress and wearing a bonnet should give me some attention. (How did I come by a pioneer dress and bonnet? I revamped a dress and sewed the bonnet years ago when I volunteered at Ursher Ferry in Cedar Rapids. I was spinning in a one room log cabin as the woman who lived there. When visitors came in, I had to tell them about my life. It was fun to act the part.) I still have my money box from craft show days (a small fishing tackle box). It’s perfect with a top divided shelf for change and the bottom for bills. I bought a mesh folding chair with a canopy top so I wouldn’t have to sit in direct sunlight. Haven’t had it out of the bag to see if I can set it up. Every time I buy something in a bag or box that needs put together, I’ve found it a struggle to put the object back in the bag. So guess I’ll wing putting the chair together in the park after I have the table set up.

After some fall house cleaning, I found a four by four poster board upstairs to use for a sign to lean against the table. This advertisement shows that I am a local person. That might help get me some interest if not sales. So I printed large banners and tacked them to the poster board. The sign reads Keystone Author Fay Risner – Book Sale – Featuring – Ella Mayfield’s Pawpaw Militia . On each side of the Book Sale line was a blank space so I put a picture of my book cover on one side and a Confederate Flag on the other. That definitely states which side of the war I’m on. Figured I might as well join. You can’t hear it in my writing, but I have a southern accent. That would be a dead give away if I tried to join the Union forces. They might shoot me for a spy.

I have no idea where I am to set up. The man I talked to said I could be by a building where reenactors sell their wares. Guess someone will point me in the right direction.

Friday is the day the schools bring students to learn about the Civil War. I wanted to be a part of that education. Besides, a presentation will go along with my book. So I made up another poster board. While the reenactors will be talking military feats, I will be discussing Bushwhackers and Jayhawkers. A time line of the border war between Kansas territory and Missouri is on the poster. A large Missouri map dominates the board with stars for important places and Vernon County drawn in so the children can see where my history comes from.

I won’t have anyone to watch my table and I don’t know how far it will be to the concession stand. I baked an apple cake. That will be meals and snacks plus I’m taking a large container of ice tea.

My husband isn’t so sure all this stuff will fit in my small car. Best be prepared. Today I pack the car just to see how is the best way to fit everything in. It will be good to have that much done. I’ll have to get an early start to be set up before 9 a.m.

No matter what, this will be a fun experience going back in time amid the smell and explosions of gunpowder, war cries and crowd appreciation of the battles. Lincoln will give his Gettysburg Address, a church service will be held under the open sky and much more. I can’t wait to get there.

As Literary Fiction Dies, Science Fiction Must Take Over

This post, from Dennis Jernberg, originally appeared on his Spanner’s World: The Blog! blog on 9/6/09.

Face it: the traditional literary fiction that defined the mainstream in the 20th century is on its way out, much like the newspaper it drew from starting in the late 19th century. During its period of dictatorship, anything outside its narrow boundaries was ruthlessly relegated to the lowbrow genres of pulp fiction by the cultural establishment’s literary police. But now literary fiction is almost extinct. Why? Because its ideology, called Naturalism, no longer reflects the daily lives of ordinary people.

What does? Science fiction. You see, far more than in Isaac Asimov’s day, we are living in the world predicted by science fiction. Rockets and space stations? Check. Supercomputers, internets, virtual reality? Check. Robots do more of our manufacturing work. Cyborgs are increasingly banal. Androids and jetpacks are in development. Can interstellar spaceships, wormholes, antigravity, and time travel be far behind? And there’s some amazing stuff now commonplace or in development that were inconceivable to the likes of Asimov, Robert Heinlein, and their contemporaries: nanotechnology, personal area networks, quantum computing, augmented reality — the list goes on…

The conclusion should be obvious. The central place in the mainstream of modern literature that was once held by the now dying Naturalist literary fiction properly belongs to science fiction. Why, then, is it still relegated to genre and fandom? Because the old literary establishment still controls the publishing industry.

Not that there’s anything wrong with fandom. I myself am a comics fan of long standing. Without a fandom, a genre or medium is dead. Literary fiction has no fandom; the only thing resembling one is a shrinking hard core of the cultural elite, the modern survivors or descendants of the once all-powerful literary snobs that not only exiled most fiction to the pulp genres but also murdered poetry. Conversely, all the vital genres have fandoms, especially those that belong to that family of genres collectively known as fantasy, which includes horror as well as science fiction. The strength of a genre in the culture can be gauged by the conventions its fans hold.

Anyway, back to my point: the Naturalist method of traditional literary fiction no longer reflects our common reality. The method of science fiction does. Here’s why:

Naturalism is based on the deterministic assumption of Newtonian mechanics, which claims that every single thing that ever happened or ever will happen can be precisely predicted into the infinite past or future. This strikes people as absurd today, but this was the common assumption in the 19th and 20th centuries. So traditional literary fiction came to restrict itself to the petty lives of insignificant people stuck in static or slowly deteriorating situations. It resembles the 19th-century social novel at least on the surface, but the method is supposed to be scientific or at least journalistic. The writer who most strongly defined the Naturalist school and its method was Émile Zola.

Read the rest of the post on Spanner’s World: The Blog!.

Novel Matters: Walking The Highwire And Other Techniques

This post, from Sharon K. Souza, originally appeared on Novel Matters on 8/19/09. 

I really enjoyed Debbie’s post on Monday about artistic license in story structure, and I enjoyed the several comments to the post. Katy said, "I love it when authors walk the high wire." I love the image that conjures, because, really, don’t we all feel like we’re working without a net from the first sentence we write to the last, every time we write a novel?

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Nicole said, "Rules were made to be broken in my world." We’ve all heard that saying, of course, along with the caveat that you must know the rules in order to break them. And I completely agree on both counts. But Nicole goes on to say, "If (emphasis mine) the story works, bravo to the one who told it in a different way."
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Ah, therein lies the rub.
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Because in taking artistic license, we take the chance that it won’t work. And not simply that it won’t work, but that it could fail miserably, and do so even before it gets past the pub committee.
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And then there are the copycats who think "because a long, rambling letter worked for Marilyn Robinson, it’ll work for me." Well, probably not. Because the whole idea is to be unique in our breaking of the rules. And once it’s done, it’s old news. That’s not to say another novel written in the form of a letter can’t work, and work well; it just means it must break the new rules established by the former rule breaker. See how complicated this becomes? Yet, what’s the alternative? Tried and true, safe, ho-hum fiction, of which there’s already for more than enough in the world.

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Humorist Chris Dunmire writes, "A rule is 1) A guide or principle for governing action; 2) The usual way of doing something … While guides and principles are in place for good reason, ‘the usual way of doing something’ as a rule in your creative work is flexible and open to change." http://www.coachingyourcreativity.com/

Read the rest of the post on Novel Matters. 

Get it Right!

Unlike Dan Brown, most of us Indies won’t be printing a 5 million book first run.  I know I won’t be.  For one thing, I haven’t made up a cross-marketing pact with the Tourism Dept.  of Washington DC.  Now I don’t really think the author of The Lost Symbol really made a point to discuss his upcoming book with DC’s tourism folks, but …what an idea?  Every single new tourist to visit the Washington monument would be bringing a copy of the book along.  It wasn’t lost on CBS news who covered the expected tourism increase this past Sunday. 

Indie authors need to keep wacky ideas like this in mind as they hone and finesse their work before publishing.  Connections matter.  So does recognition.  Readers make reading decisions based upon flap and cover content as well as recognition and connection with things they already retain in memory.  It’s a big part of creating hard-hitting advertising. As producers with a product to sell, it should be part of our marketing arsenals in any way we can implement this concept.

On a completely different note, I’ve been active on several writers and publishers sites.  One, in particular has attracted my attention and has provided some really interesting discussion.  While I will leave it un-named, for now, during a rather prolonged discussion of POD publishing, a comment was made that 99.995% (give or take a thousandth…) of all POD Published work is rubbish. 

While, of course the actual figure was created by the writer of the post to underscore a point, it does resonate with me… in the way of a challenge.  Those of us who are going to go the Indie publishing route, had better be aware of how our work is considered by many in the publishing business, BEFORE they’ve even read it.  We need to be absolutely sure that every time we publish, we’re proving them wrong!  Wrong! Wrong!

POD/Indie Publishing requires us to make sure our work is first rate — better than much of what is mainstream published. Otherwise, it will take even longer before POD/Indie work is recognized as simply another variety of published work, not the poor, sad joke that self-publishing has been for many, many years.  We know better. Let’s make sure we teach them with the power of fine quality writing, plotting and production.

 

Black Coffee Press now seeking Manuscripts

We at Black Coffee Press are now seeking Manuscripts. Please visit www.blackcoffeepress.net for more details.

 

Should You Blog? And If So, What Are Best Practices?

This post, from Jane Friedman, originally appeared on her Writers Digest There Are No Rules blog on 9/14/09.

More writers are blogging than ever. And if you’re not blogging already, you’ve probably considered it. Recently, a writer asked me via Facebook about blogging.

 She said:
 

[It is] my impression that blogs related to writing are primarily written by people with expertise in their field and who have valuable advice and connections within the industry. Now, however, I am checking around and I see that many writers, even writers who are unpublished — and some who appear very far from being published — have blogs, also where they discuss writing and their completed works and/or works in progress. These people generally have direct links to their blogs that become available when they sign their name (or their blog name) when commenting on another blog. So, I suppose they are doing some marketing for themselves.

So, my question is: Should I have a blog?

This writer had some serious reservations about starting a blog, and here’s how I answered her questions.

1. I don’t feel like I have much in the way of valuable advice. What kind of advice do I have to dispense?

For aspiring writers (especially novelists), it often comes down to a matter of voice—an engaging voice, humorous insights, or a unique perspective to bring to the table.

Sometimes you may have specific advice, sometimes not. For many aspiring writers who blog, it’s about a community—writers who are learning from one another. It helps if you can identify what about your experience sets you apart, but this insight may not occur for 6 months or more of blogging.

Don’t assume your blog should be specifically about writing. It could be about whatever sets you apart, makes you unique. The writing life can simply be an accent.

2. One person mentioned on his blog that a literary agent looked at his blog, saw his complaints about the issues remaining with his book, and decided not to look at his book. I suppose it seems obvious that you shouldn’t write negative things about your work on your blog, but to me this seems like one example of potentially many examples of why a BAD blog could be worse than no blog at all.

There’s always that risk that an editor/agent will be turned off by your site or blog. Frankly, though, if you’re sending out material knowing there are still issues to resolve, you should be getting rejected. (Never send material out that isn’t as final as you can make it!)

If an agent/editor is turned off by your site/blog, they may not like your style or voice, regardless of content or professionalism. If your blog is a good representation of who you are as a writer (and most blogs are), then it would be like worrying about a potential mate who decides not to start a relationship with you because he/she doesn’t like your personality. Saves you both some trouble, right?

3. I know nothing about blogging, so I feel my chances of writing a bad blog are sufficiently high that I should be concerned.

Maybe you worry too much. This could a unique angle to your blog.
 

Read the rest of the post, including questions and answers #4-6, on There Are No Rules. Also see the follow-up piece, The Benefits of Blogging, in which Jane responds to reader feedback on this article.

Reviews And How To Take Them

A recent post on Musings Of An Aussie Writer that made direct reference to me and reviews of my work got me thinking about reviews. A lot of people react badly to reviews, even when they’re primarily positive. I don’t know why.

As far as I’m concerned, as an author, once I put my work out there I have no right to tell people what to think of it. I always make my writing the best I think it can be before I let it go public. Often that’s the only way it can or will go public.

After that I always remind myself of that old adage: “You can’t please all the people all the time.” I just hope to please as many people as possible as often as possible. I at least want to please more people than I piss off.

There’s another old adage that’s more writing related: “The reader is always right.”

If a reader interprets something I’ve written differently to how I intended, that’s my fault. It doesn’t matter what I want the reader to experience, or what I meant by a certain passage, the reader is always right. The way they read something and interpret it is their reality and there’s no point in me saying, “But you don’t get it! You don’t understand my genius!” It was my writing that resulted in their interpretation. If that’s not what I wanted them to think or feel then I need to learn from that and improve my craft.

When I send out a book for review I’m asking for that reviewer’s honest opinion of it. I’m not asking them to tell everyone how great it is. I’m asking them to tell everyone what they thought of it, and I desperately hope that they think it’s great.

I’ve yet to have a really scathing review for either RealmShift or MageSign. I’m very pleased and humbled about that. It’s become pretty evident from many reviews that my second book is an improvement on my first. I’m really pleased about that too – it’s much better than the other way around.

Certainly reviewers have had issues with a number of things in both books. They’re right about that. Other people might disagree with them. They’re right too. I genuinely mean it when I say that I’m happy if a review is overall positive and pretty much says, “I was a bit disappointed by this and that, but on the whole this is a good read and you should check it out.” Obviously, the more glowing the review the happier I am, but anything that brings attention to my books without downright slamming them is invaluable as far as I’m concerned.

BT’s Horrorscope review of RealmShift finished this way:

“Still, it is definitely worth the time spent reading it as Baxter manages to work with an intriguing list of characters, throws a thought provoking explanation of religion at the reader, and keeps everything moving at a rapid pace, while making some nice observations about today’s society and those within it. I look forward to reading the second instalment, MageSign, to see where the authors goes from here.”

His Horrorscope review of MageSign finished this way:

“Baxter has delivered a book which is better than the first one, which was pretty good to start with. If this trend continues, I’ll be looking forward to the next instalment.”

Regardless of various issues he had with the books (you can read the full reviews by clicking the links), these are the final thoughts that will resonate with people that read the review and they are the final thoughts of BT as a reviewer. I’m really happy with a result like that. One day I hope to get reviews for my work that do nothing but sing the praises of my flawless novels, but I can’t expect that from the outset. I can’t expect that for a long time yet, if ever.

And as for the things that reviewers have raised as issues within the work, things that made those reviews three or four star reviews rather five star reviews, well, I’ve certainly paid attention to those. I’ve thought about what’s been said, why it was said and what I can do to stop reviewers saying things like that in the future. Sometimes a reviewers negative comments will reflect more on the reviewer than the writer – a person’s personal preferences are often going to be at odds with mine. But it’s my job to recognise the things that I can use to improve my craft and work at implementing those every time I write something. If I’m precious about reviews all the time and just huff and puff about these useless reviewers that have no idea what they’re on about then I’ll never improve as a writer.

This is a cross-posting of a blog entry dated 9/13/09 from Alan Baxter Online.

"Hello Alzheimer's Good Bye Dad" excerpt

Today I’m going to give you an excerpt from my book about my father.  Hello Alzheimer’s Good Bye Dad"  ISBN 1438278276 is a candid look at my father’s battle with Alzheimer’s.  Yes I know there are many books on the market much like this one, but mine is different.  I have caregiver tips throughout the book to help other families cope with the problems we faced. 

The book is sold by me and Amazon.  Also, the book can be found at Lemstone Christian Bookstore in Collins Road Plaza across from Linndale Mall in Cedar Rapids, Iowa.

You might be surprised if you knew how many people with Alzheimer’s are driving.  In my father’s case, I knew I had to prevent him from driving even though he had renewed his driver’s license.

As with so many families, that didn’t stop me from feeling guilty for depriving him.  My heart was feeling sorry for the father that was instead of seeing my father the man with diminished capacities.

The Friday Dad had to go back to see the license examiner I was scheduled to work at 2 P.M. I took Dad to town when the office opened at noon. He passed the examiner’s eye test this time with the doctor’s okay and his new glasses, but he still had to drive. There was a semi test scheduled ahead of Dad, and he had to wait. Afraid this would make me late for work, I took Dad with me down to Harold’s parents and asked to use the phone. Harold was off work with a bout of tendinitis. I called to see if he was up to coming in to wait with Dad until he took his driving test. Harold came, and I left for work in our car. Really I was glad to get out of there. I didn’t want to be there when Dad was told he couldn’t drive anymore. I knew it would break his heart to hear that.

When I got home from work that night I was in for a surprise. Harold told me that Dad had gotten his driver’s license renewed. I couldn’t believe it. The lady who rode with Dad came back just a little shaken up, sat down by Harold, and asked him if he had ridden with Dad recently. Harold told her no, because we always took them where they needed to go so Dad hadn’t had to drive lately. She said he was not very good at driving, but she would renew his license for a year with a 15 mile radius on it so Dad could only drive to Keystone or Belle Plaine. Harold said Dad seemed content with that. At least, he had his driver’s license. Fine, but we still had to worry that he’d take the car, and we knew it wasn’t safe for him to drive so Mom continued to keep the keys hid in her purse. When Dad asked for them, she told him Duane or I had the keys, and he could have them when we brought them back. That seem to be all right with him at the moment.

When Mom mentioned that Dad had been looking for the keys, I asked him where he wanted to go, and he said, "No where right now." He never wanted to go anywhere, and I knew that. At least not with Mom and me. I started asking him if he’d like to go with us when we went shopping just to keep him realizing that he had a way to go if he wanted it. I imagine that he looked for the keys to the car when we were gone just like he hunted for his pipes when Mom hid them, because he still wanted to drive himself somewhere just like he always had.

Often, Dad walked down to the garage to check to see if the car was there, spent time sitting behind the wheel, or looking under the hood. He was always anxious about his most important possession. Maybe he was afraid the "bunch up north" was going to take his car like they took his guns.

The next year in October when it came time to renew Dad’s driver license, he had bronchitis. His memory had slipped a little more so he didn’t remember about his license, and I thought that was a good thing. We’d let it expire and not say anything. After all, he wasn’t going to get his car keys back so we could just let him forget about the time going by to renew his driver’s license. Wrong! One day, Mom wasn’t in the house, and the phone rang. Dad rarely ever answered the phone, because he hated talking on the it. Usually he’d say he didn’t hear well enough, and later on, he either slept though the rings or moved too slow to get to the phone before the caller hung up. Once in a rare while, he’d answer when I called. He’d talk okay to me, but he’d never deliver my messages to Mom. He always forgot.

This was one call he didn’t forget for a long time. It was the Iowa Department of Transportation calling to tell him that his driver license had expired, and he needed to send in his license by mail.

Dad took the call hard. He couldn’t understand how the government could take away his license when he had been a perfect driver. It didn’t matter that he never drove anymore, but this was just one more thing taken away from him. Mom said he sat down and cried. I never saw my dad cry. Since then I have seen people with Alzheimer’s disease cry for what seems like no reason at all, and I think of my dad. Maybe these people don’t remember the reason why they are crying, but they had a reason, too.

 

Five Lessons For DIY Line Editing

This article, from P. Bradley Robb, originally appeared on Fiction Matters on 7/8/09.

Whether you’re self publishing or polishing your work to send to agents and editors, you’ll need to [do] some heavy edits. Line editing, going through your writing line by line and judging every word on [its] own merits, is a part of the writing process, marking the departure from writing for yourself and the start of writing as a job. With line edits, you’re focusing on tone, consistency, and style – the combination of which bring your story to life in the best possible way. Here are five lessons I personally employ when doing fiction editing.

Whenever Possible, Edit On Paper

I prefer a double spaced, 12 point, monospaced font. Usually that means Courier. The double spacing gives me room to write. The font face and size means I can easily judge word count – a page in this setup averages 250 words. Editing on paper allows you to hold the work, and doing so makes it feel more real. It’s there, it has weight, and just like reading a book, one lets you visually gauge how far you still have to go.

Whenever Possible, Edit in Ink

The other reason I prefer to edit on paper is because, for all they can do with a computer, it still isn’t as flexible as pen and paper. Yes, the modern word processor allows you to flag content with comments, to highlight, to underline, and even to strike through, but you have to pass through buttons and menus to do so. When working with pen and paper, the editing flow isn’t disturbed by attempting to translate natural motions into computer language. Even working with a tablet PC or a Wacom tablet doesn’t proof to be as easy or intuitive. So, for ease of use, pen and paper make things easier.

Read the rest of the article, including tips #3-5, on Fiction Matters.

How To Write A Bestseller

This post, from Robert Gregory Browne, originally appeared on his Casting the Bones site on 6/16/09.

Okay, I’ll tell you this right up front.  That title is misleading.

Why?

Because the truth is, NOBODY can tell you how to write a bestselling novel.  Nobody.  I don’t care if they’ve sold a gazillion books themselves, there is no person on this planet who can tell you how to write something that will rocket to the bestseller lists.  Not even the publishers know how to get their books on the bestseller lists.  If they did, every book they published would be there.

I decided to write this post because I was searching the Internet for subjects to write about when I stumbled across a writer’s website that had an article with a title very similar to the title of this post.  So I took a look at the post and surprise, surprise, the author had included some good advice, but none of it really had anything to do with writing a bestseller.

So I used the same trick he did by using a misleading title.  And I’ll bet your adrenalin rose just a little when you saw it, right?

But here’s the thing.

If you sit down to write a “bestseller,” or a blockbuster movie, you are taking a wrong-headed approach to writing.  Writing great fiction has nothing to do with writing bestsellers.  Bestsellers are, by and large, flukes.  Right place, right time.  And not all bestsellers are created equal.

I can name a dozen of my friends who SHOULD be on the bestseller lists and a dozen authors who are and don’t — to my mind at least — belong there.  But that’s neither her nor there.

You should not and cannot even worry about writing a bestseller.  You can and SHOULD simply write the best book you can possibly write, with a story you just have to tell.  You need to be so excited about the work that you’d write it even if you knew, for certain, that you’d never make a dime off of it.

Read the rest of the post on Casting the Bones.

Smashwords Supports Operation Ebook Drop

This post, from Mark Coker, originally appeared on the Smashwords Blog on 9/11/09 (how appropriate!). In it, he describes Operation Ebook Drop, a new program founded by indie author Ed Patterson and expanded with the help and support of Smashwords, that allows authors and publishers to donate their ebooks to soldiers in need of a good read.

The other day on the Amazon Kindle message boards, Smashwords author Ed Patterson met a U.S. soldier stationed in Iraq who wanted to download ebooks for his Kindle, yet Whispernet (Amazon’s wireless download service) didn’t work in Iraq.

[Publetariat Editor’s note: Ed was among the first members here at Publetariat. He’s an established indie author, as well as a friend to authors and readers alike.]

Operation Ebook DropEd offered to email the soldier all 13 of his ebooks, for free. The soldier gratefully accepted.

Following the chance encounter with the soldier, Ed, himself an Army veteran, queried other indie authors on the Kindleboards message boards, asking if they too would be willing to offer their ebooks for free to troops deployed overseas.

In a matter of days, about twenty authors volunteered their books. Almost immediately, Ed began receiving additional requests for ebooks from soldiers and their families.

Ed and some of the authors started using Smashwords as the platform for distributing the ebooks to soldiers. Using the Smashwords Coupon Generator feature, authors are emailing 100%-off coupons to the soldiers.

I stumbled across the thread at Kindleboards yesterday, and was pleased to learn about Ed’s project and see so many Smashwords authors participating. I immediately decided I wanted to get Smashwords more involved.

I got on the phone with Bill Kendrick, Smashwords’ CTO (and chief magician), and together we brainstormed how we could help take Ed’s campaign to the next level. Then late last night, Ed and I spoke on the phone for more brainstorming.

What began as "Operation Kindle Ebook Drop" has now morphed into something much bigger – "Operation Ebook Drop," in recognition of the multiple ebook-reading devices – cell phones, Kindles, Sony Readers, laptops, etc. – people use to read ebooks.

With Ed’s encouragement, over the next week or so, we’ll begin notifying our 1,300+ Smashwords authors and publishers about the opportunity to participate in Operation Ebook Drop.

The campaign, as we kick it off today, will roll out in stages.

For stage one, we’ll encourage Smashwords authors to email Ed to opt-in to participate. On a regular basis, as Ed receives requests from deployed soldiers, he’ll pass these requests on to the authors, who will directly email the soldiers hyperlinks to their book pages at Smashwords, along with Smashwords coupons which the troops can redeem to download the book in multiple formats, readable on any e-reading device.

For stage two, we’ll look to create a more automated system of matching soldiers with ebooks, so that rather than the manual process described above, we’ll create a catalog, either hosted at Smashwords or by the military, where service members can access the books.

The biggest challenge we’ll face is authentication, but we think this can be achieved with some simple hyperlinks originating from within secure websites and intranets operated by the military. Ed has already started reaching out to different military branches to explore opportunities for collaboration on this important project.

How to Participate

Authors and Publishers – If you’re a Smashwords author or publisher, email Ed and tell him if you’d like to offer free ebooks to participating troops. His email is ed#w#pat# @ #att#. #net (remove the #s and spaces). To create a 100%-off coupon, log in to your Smashwords account and click on the Coupon Manager link. Ed will email you book requests, and then you simply email the soldier a hyperlink to your book page, and the corresponding coupon code. From your Dashboard, coupon redemptions will show up in your Sales & Payment History Report, and you’ll also receive instant email notification. If you’re not yet a publisher with Smashwords (why not?), you can learn how publish with us by visiting our How to Publish with Smashwords page.

Deployed troops – All coalition military personnel deployed overseas who need multi-format ebooks are eligible. According to Ed, "If you’re overseas and away from your home and loved ones, your dependence on reading might increase – and so we a gifting you ebooks for Kindle, Sony, iPhone, Blackberry etc." For free ebooks, please email Ed at the address above. Please note that the ebooks you receive may be shared with fellow deployed service members, but may not be distributed or shared elsewhere. Please also consider the coupon codes you receive as privileged information, not to be shared elsewhere. The participating authors are pleased to offer you their books.

Where to Learn More
The unofficial staging area for Operation Ebook Drop campaign is over at the Kindleboards message boards. Check it out, help out, and support the young men and women in uniform with some great reads!

Indie authors and imprint owners: follow the directions provided above for "Authors and Publishers" to get involved. And if you know any deployed soldiers who like to read ebooks, let them know about the program and pass along Ed’s email address. Thanks are owed to Ed Patterson for coming up with the idea, and to Mark Coker for helping to take it to the next level—as well as for allowing this reprint from the Smashwords blog.

Build Your Personal Brand With A Good Photo

This article, from Matthew Stibbe, originally appeared on his Bad Language site on 9/9/09.

A good picture of yourself is essential if you want to build your brand online. It really is worth a thousand words.

A few years ago, I hired a professional photographer to take my picture. It didn’t cost much (£200, I think) but I think it was the best marketing investment I have made. It puts a human face on all my interactions online.

Matthew Stibbe(I’m no model so this is making the best of a bad job!. I have more books and less hair now.)

 

 

 

 

 

 

 

Here are some tips for getting and using a good photo:

  • Find a photographer you like. The most important thing is to be relaxed and happy while you’re doing it. Most people dislike posing for photos so you’ll need moral and practical support while you do it. I talked to three or four different photographers. I found a couple online and the others were recommended to me. Back then, I was writing for business magazines and the chap I used (Graham Fudger) took a lot of portraits for them. This is a good thing. Anyone who can make a man in a suit look semi-interesting is a good photographer.
  • DIY if you have to. A professional photographer is best but even a DIY picture or the services of a patient and artistic friend with a tripod and nice camera will do if you can’t afford to pay. Just don’t use grainy snaps from a phone camera.
  • Choose a natural location. I tried a studio photograph and it was just too formal. I took my picture at my club but any well-lit location that you like will work. The focus should be on you, of course, but a matching setting helps. Guy Kawasaki uses an outdoor location very well in his picture: Guy Kawasaki
  • Be yourself. Avoid joke pictures. Don’t dress up too much or be too casual. Choose the clothes you would normally wear if you were trying to make a good impression. Take a selection of different items and take advice from the photographer.
  • Colour balance for onscreen use. A photographer can tweak a picture in Photoshop so it works better onscreen. Get a print version as well, just in case.
  • Crop out the boring bits. Focus in on the expressive bits of your face – eyes, mouth, forehead, cheeks. The rest of it is irrelevant, especially if you only have a 32×32 pixel icon to play with. If you look at the image I use on this blog, it’s just my face cropped out of the picture in this post. Seth Godin is, of course, an exception but his picture uses his eyes very expressively: Seth Godin
     

 

 

 

 

 

 

 

 

Read the rest of the article on Bad Language.

Imagine G.W. Bush, broke and on the road, looking for work in his America

 When Eddie loses the family fortune and needs to find a job, all he’s got are his attitude, a high falutin’ chili, and a junkyard Cadillac Eldorado. He hits the road in search of work, living out of his car.

As a bonafide member of the ruling class, he thinks he’s got a plan. He’ll find work in the service economy he had a hand in creating. He’ll cook his chili in road houses, make himself a reputation, open up his own place, and take the company public. But, averse to hard work for the minimum wage, he finds it’s not so easy.

Using his CB radio, he spins the legend of a wandering chef whose recipe for pot roast chili is a surefire aphrodisiac. His tales of chili and sexual conquest don’t deceive the truckers, so he ups and lays the gauntlet down to the national chili champion. 

When Eddie’s promotional strategy upsets the wrong people at the height of a general election campaign, the outcome of his chili contest determines the fate of the nation.

 

http://www.amazon.com/Moonbeam-Highway-Satire-Culture-Wars/dp/144865016X/ref=sr_1_2?ie=UTF8&s=books&qid=1251356843&sr=8-2    Hard Copy $14.99

http://www.amazon.com/Moonbeam-Highway/dp/B002H9XJ7S/ref=sr_1_1?ie=UTF8&s=books&qid=1252884917&sr=1-1     Kindle $9.99

http://www.smashwords.com/books/view/3729   E book $4.99

Smashwords Picks up Operation EBook Drop

The grass roots project (started by me) to get Indie eBooks sent to deployed members of our Armed Forces, is now ssupported by Mark Coker’s team at Smashwords. If you want details on how you can support our brave men and women in uniform overseas, stop by for the details at::

http://blog.smashwords.com/2009/09/smashwords-supports-operation-ebook.html

Edward C. Patterson