Book trailers are a great way to get future readers interested in your story, especially if you do it the right way. With the algorithm changes on Facebook, you actually will get more results if you can use video to reach people.
The Ultimate Guide to Book Trailers: How To Produce a Killer Book Promo Video
By Julia Drake
Consider these stats: Video racks up over 22 billion daily views. It increases the organic reach of social media content by over 100%, compared to photos or text. It ranks toward the top of the first page in Google searches, is popular across demographics, and builds an instant emotional connection with your audience.
No wonder publishers and authors are increasingly leveraging video to tap into an exploding audience. But as much as a good book promo video makes that lasting first impression, a bad video is like a bad book cover—it cannot be unseen and can ruin a reader’s expectation of a book before they’ve even had a chance to crack into that first page. To help you avoid this pitfall, here are some key considerations and steps to successfully produce and distribute a book trailer that sells your work:
What’s the big deal with video?
Read the full post at Writer’s Digest

This is a guest post by Jessica Ruscello, a copywriter at
Julie here! Today, I have Falguni Kothari as my guest on the blog. Falguni is a successful “hybrid author,” with both traditional and self-publishing experience. Her new book, MY LAST LOVE STORY (Harlequin/Graydon House), comes out tomorrow, January 23, 2018. This is Part One of a two part post, so be sure to come back tomorrow for Part Two. Take it away, Falguni!
The Guardian UK recently reported that
Do you have a book inside you that needs to be shared with the world?
In 2013, I observed a conversation on Twitter where a publisher said they didn’t believe in author websites “for a lot of authors”—that social was a better place for authors to spend time from a marketing perspective.
It’s recently been announced that there is a
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An Interview with Audible Narrator C. S. Perryess
Okay, so your single book story jumped to an idea for a nifty book series but … now what?