Penguin Says Self-Publishing No Longer A Dirty Word

Excerpted from a NY Times Books article entitled “Self-Publishers Flourish as Writers Pay the Tab”: “Louise Burke, publisher of Pocket Books, said publishers now trawl for new material by looking at reader comments about self-published books sold online. Self-publishing, she said, is “no longer a dirty word.” ”

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<p>Once my novels became available on Amazon.com I ramped up the viral marketing on those Amazon pages in the hope of getting them to show up more often in book searches and hopefully sell more copies. If you want people to know your books are out there, you have to work hard to get them noticed. Probably the two most powerful tools on Amazon for making a book stand out are <strong>Tags</strong> and <strong>Listmania</strong> lists.</p>

Amazon Marketing Strategies – Tags and Lists

Once my novels became available on Amazon.com I ramped up the viral marketing on those Amazon pages in the hope of getting them to show up more often in book searches and hopefully sell more copies. If you want people to know your books are out there, you have to work hard to get them […]

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<p>The Amazon Associate program allows anyone with an Amazon account to display ads for Amazon products—like books, for instance—on their websites and earn a commission of 4 – 15% of the total sale anytime one of their site visitors clicks through one of the Amazon ads.</p>

If Your Book Is Listed On Amazon And You’re Not An Amazon Associate, You’re Throwing Money Away

The Amazon Associate program allows anyone with an Amazon account to display ads for Amazon products—like books, for instance—on their websites and earn a commission of 4 – 15% of the total sale anytime one of their site visitors clicks through one of the Amazon ads.

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