Using Testimonials and Endorsements to Promote Your Book: A Guide For Self-Publishers

Testimonials and endorsements must be an integral part of your self-published-book promotion program. These testimonials and endorsements should be shown and used everywhere and anywhere you have an opportunity to show them. Here are a few excellent suggestions to get you started:

 

1. Front Book Cover: Display one on your book’s front cover if it is very strong, or by a well-known celebrity, or by an industry guru. The name of the author of the book’s foreword, which is a type of testimonial, should be shown on the front cover – especially if written by a very important person.

Working With Your Spouse As a Business Partner

Here is some advice about working with your spouse in your self-publishing venture. I am sure that you can find a zillion more of these tips on the internet.  But here is advice that Michele and I have created for other married business partner couples.  We have been learning how to be good marriage partners and business partners for the last 26 years – and will continue to learn for the rest of our life. We consider the following advice to be very important to our successful business and marriage. We hope you find it useful too.

Jump-Start Your Self-Publishing Adventure in 10 Steps

This week we are pleased to promote Publetariat member Joseph C. Kunz Jr.‘s blog post from his member blog to the front page.

These ten steps will help you painlessly jump-start your new adventure. Although most of these steps are very easy to accomplish, I believe that they will help you quickly lay the foundation for a successful self-published book. Now is your chance to go for it. Have fun.

1. Realize that this is a business: Self-publishing is a business. It can be your side-business, main business, or even be your hobby. But you must still run it like a business. That means you will need to learn the basics of management, marketing, sales, public relations, accounting, negotiation, etc.

Jump-Start Your Self-Publishing Adventure in 10 Steps

These ten steps will help you painlessly jump-start your new adventure. Although most of these steps are very easy to accomplish, I believe that they will help you quickly lay the foundation for a successful self-published book. Now is your chance to go for it. Have fun.

1. Realize that this is a business: Self-publishing is a business. It can be your side-business, main business, or even be your hobby. But you must still run it like a business. That means you will need to learn the basics of management, marketing, sales, public relations, accounting, negotiation, etc.

Writing a One-Page Business Plan: 5 Questions A Self-Publisher Must Ask

Whether you are about to self-publish your first book, or start a micro-niche publishing company, you need to have a business plan in place. A business plan will give you a basic road map for your new business. An easy and quick way to do this is to create a one-page business plan. This will let you quickly clarify your own thinking about your new business. This short, one-page plan can also be used as an outline for a longer more in-depth plan. With some research, you should be able to complete this one-page plan in under one week. Here is a list of five questions that you must include in your simplified, one-page business plan.

The 10 Reasons That Convinced Me To Become A Self-Publisher

Here I share my favorite reasons for becoming a self-publisher. Some reasons are much more important to me than they might be to you. But I am certain that on this list you will find a reason that is important or intriguing to you. I hope that you find one that gets your internal capitalist into gear, and gets you onto a new path too.

1. Retain Ownership: As a self-publisher you retain complete control and ownership of the book – forever. I’m sure that for all of you reading this article, this is a very important reason – as it was for me.

The 10 Commandments To Becoming A Financially Successful Self-Publisher

1. Publish Ebook First: Start with an ebook (pdf and epub) first. This is the easiest and fastest way to get started. Creating an ebook first will also allow you to get some feed-back from your readers, and make adjustments to your book accordingly. After you get your ebook online and get all the kinks worked out, then add a print-on-demand paperback edition.

The Psychology of Writing, Pt. 2 – Writing For A Living: A Joy Or A Chore?

Publetariat’s series on the psychology of writing continues with this piece, which originally appeared on The Guardian UK site on 3/3/09.

Colm Tóibín claims he does not enjoy writing very much. Do other authors share his view?