Search Results for: joseph kunz

Book Review: "Now All We Need Is A Title" by Andre Bernard

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Great concept. Very interesting, entertaining, amusing, and informative.

I really enjoyed reading this book. I found it fascinating to read about some of the behind-the-scenes workings of how many of my favorite books finally arrived at their title. It was very amusing to see the back-and-forth struggles between editors and authors over a book’s title. Although not a how-to book, this small, short, amusing book will certainly appeal to every writer and editor.

Book Review: "The Public Domain Bible" by Andras Nagy

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Great insightful advice for the novice publisher.

The Three Essentials Of A Great Acknowledgements Page

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Who Should Be Acknowledged In Your Book?

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Here is a guide to help get you started in building the acknowledgements page of your new book. Your acknowledgements page does not need to be an exhaustive listing of every last person that help you. But at the very least, you must include all the people that had an important impact on you and your book. And, of course, the bigger your book, the longer the acknowledgments page, or pages, will be. Explain to your readers, in a narrative form, exactly what each person did to help you complete your book.

37 Tips For Writing A Book’s Foreword

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1. Read the book. Understand the message.

2. Reading the Table of Contents and one chapter alone is not enough.

3.Take detailed notes throughout the book.

4. Write to the book’s audience.

5. Write in a familiar voice.

6. Be very careful not to talk down to the readers.

7. You should probably write between 750 and 1,500 words.

8. The foreword’s main role is to help give the book’s author credibility.

9. With increased credibility, comes more sales.

10. Explain how you know the author of the book.

11. If you don’t know the author personally, devote more space to the book’s message.

12. You are trying to make an emotional connection with the reader.

7 Types Of Testimonials: A Guide For Self-Publishers

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Getting A Big Name To Write Your Book’s Foreword: An Introduction For Self-Publishers

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Once again, we are happy to promote a post from member Joseph C. Kunz Jr.’s Publetariat blog to the front page.

Getting a notable VIP, industry guru, or media celebrity to write the foreword for your book is a great way to jump-start bigger sales and get positive publicity for your book. If you are an unknown author, getting a notable leader in your field to write your foreword is essential if you want to get readers to take a chance on you and buy your book. Having your name associated with an industry leader will greatly enhance your credibility within your industry and with your readers. 

Getting A Big Name To Write Your Book’s Foreword: An Introduction For Self-Publishers

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Getting a notable VIP, industry guru, or media celebrity to write the foreword for your book is a great way to jump-start bigger sales and get positive publicity for your book. If you are an unknown author, getting a notable leader in your field to write your foreword is essential if you want to get readers to take a chance on you and buy your book. Having your name associated with an industry leader will greatly enhance your credibility within your industry and with your readers. 

What Is Niche Publishing?

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Niche Publishing Is For a Tightly Defined Market
Niche publishing means publishing to a very specific, tightly defined, focused audience. If, for example, you have been living in New York City’s Manhattan for many years, and have become an expert in ‘roof-top gardening in the city’, this would be your niche.  Your niche would not be ‘gardening in North America’. It also would not be ‘gardening in the North East’.

Book Marketing: The Foreword, Preface, And Introduction As Powerful Marketing Tools

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The Self-Publisher’s Mantra
Yes, a book’s foreword, preface, and introduction are different. And each has a different purpose. But each has the same goal: To . . .
1. Make an emotional connection with the reader, which will . . .
2. Build credibility for the book’s author and the book, which will . . .
3. Sell more books. Period.
This is the mantra that we self-publishers must always keep in mind for everything we create. Everything, without exception.

A Self-Publisher’s Guide to Computer Data Backup

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Writing a One-Page Business Plan: 5 Questions A Self-Publisher Must Ask

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This week, we’re pleased to promote another post from member Joseph C. Kunz Jr.‘s Publetariat blog to the front page.

Whether you are about to self-publish your first book, or start a micro-niche publishing company, you need to have business plan in place. A business plan will give you a basic road map for your new business. An easy and quick way to do this is to create a one-page business plan. This will let you quickly clarify your own thinking about your new business. This short, one-page plan can also be used as an outline for a longer more in-depth plan. With some research, you should be able to complete this one-page plan in under one week. Here is a list of five questions that you must include in your simplified, one-page business plan.

How To Write a Book Foreword: Step by Step

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The Foreword is an Important Selling Tool
The foreword of a book can, and should be, a very important selling tool for the book. If it is written properly, and by the appropriate person for the job, you and the book’s author will gain a lot of credibility in the reader’s eyes. I have assembled some information about the foreword that will give you a basic idea about what should typically be included. It is important to remember that the author of the book usually should not write the foreword. Instead, the author of the book can use the preface as well as the introduction to say what needs to be said about the book.

Using Testimonials and Endorsements to Promote Your Book: A Guide For Self-Publishers

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Testimonials and endorsements must be an integral part of your self-published-book promotion program. These testimonials and endorsements should be shown and used everywhere and anywhere you have an opportunity to show them. Here are a few excellent suggestions to get you started:

 

1. Front Book Cover: Display one on your book’s front cover if it is very strong, or by a well-known celebrity, or by an industry guru. The name of the author of the book’s foreword, which is a type of testimonial, should be shown on the front cover – especially if written by a very important person.

Working With Your Spouse As a Business Partner

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Here is some advice about working with your spouse in your self-publishing venture. I am sure that you can find a zillion more of these tips on the internet.  But here is advice that Michele and I have created for other married business partner couples.  We have been learning how to be good marriage partners and business partners for the last 26 years – and will continue to learn for the rest of our life. We consider the following advice to be very important to our successful business and marriage. We hope you find it useful too.